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A rather mystique phrase is spreading over the internet world for the last few years. Web 2.0 – the miracle?? Interaction and concentration on the needs of users are there since the internet started. In my opinion it is more the design, the fonts, the appearance which developed in the so called Web 2.0 website.

History in African Masks What do have african masks to do with this question? Lets have a short glimps to some development many years ago in art. We had a comparable change in the art of design a bit more than 100 years ago, when “modern art” started to develop. Up to the end of 19th century, the known art was “old-fashioned” – nice but not attractive to our eyes. A big change took place when a modern simplicity of design, created based on african masks and african figures, started to become popular in Europe. Actually the old african tribes had carved their african masks in a pure, simple and valuable style, that even today you can put african masks on front of any website. What is their secret?? It is the high level of abstraction of the african masks, with details like eyes “great” in size, the natural colour worn by long use, and the clean carving really resembling to the drawings of modern internet designers.

So lets draw the first majour conclusion: it is simplicity, which is a key factor. And it could well be the case, that this is the most important factor. Puristic construction, simple fonts.Combined with the freedom to do the things like you want: strong and colourful.

But let us check at some examples of Web 2.0 design. One of the most prominent example is a place about fonts. Yes, one of these graveyards with thousands of fonts – or not? Well, have a deeper look yourself how one can make a font site a great experience. A good example for such a modern design website with fonts shows the combination of a simple but unsual design, strong colours, great visuals … and the best fonts you may find.

A very different item is a health site about hair loss. Health sites tend to be clean white, boring one could say. This site about hair loss is different. But who blames? Web 2.0 gives you the possibilities to show it the way you like – whether its about fonts or hair loss. Its true – one can not use only photos for such a serious item, but even a hair loss site can beginn with something astounding.

Both sites – the site with fonts and the web directory – are rather puristic in concept. Actually it is not a question of having thousands of clours. But you can use them if you have the right site. In contrast to a web directory anime sites are in most cases colourful – dedicated to younger people loving anime storeis. Anyhow, noone would like an anime website where only grey shades can be seen. So this unusual anime website draws its attraction from the simplicity. No text, just one picture to start. Only if you use your mouse, you come to the services this anime site offers.

So, whether you take fonts, anime, web directory or african masks – you can come from history and will glimpse into the possible development.